Job Description
✍ Short Description:
We’re looking for a hybrid Creative Ads Copywriter to join a fast-paced, performance-driven team. This role blends creative direction and copywriting to craft high-converting paid ad campaigns. You’ll work across platforms like Facebook, TikTok, and YouTube, collaborating with growth and media teams to develop ad copy, lead creative strategy, and manage end-to-end campaign execution.
💰 Compensation: Competitive salary in USD
🗣 Language Requirements: Advanced English (C1+)
🌎 Location : 100% Remote
😀 Start Date: ASAP
🤔 What We Offer:
- A creative, high-performance team environment
- Full ownership of campaigns from concept to delivery
- Ongoing learning opportunities across media, design, and strategy
- Collaboration with experienced designers and media buyers
💼 Responsibilities:
Copywriting & Messaging (40%)
- Write and iterate copy for Facebook, TikTok, YouTube ads, and landing pages
- Turn buyer personas and testing data into compelling ad messages
- Develop strategic messaging that drives conversions
Creative Direction & Visual Strategy (40%)
- Create clear, actionable briefs for designers, including visual direction, video cuts, and image ideas
- Analyze previous ad performance to identify winning angles and guide creative iterations
- Source and share creative references, benchmarks, and swipe files from other brands and markets
- Ensure that all creative assets are aligned with buyer personas, brand voice, and performance insights
- Review existing client assets to draw inspiration and ensure proposed ideas are realistic and feasible to produce
Collaboration & Review (20%)
- Lead internal reviews before delivering to clients
- Work with designers, media buyers, and content teams to launch full campaigns
- Oversee creative execution from idea to final asset
💡 Qualifications:
- 3+ years in performance copywriting or creative strategy
- Proven portfolio of high-performing paid ads (Meta required, TikTok/YouTube a plus)
- Strong creative briefing and feedback skills
- Familiar with Canva, Figma, or Adobe Suite (no need to design, just direct)
- Solid grasp of brand voice, messaging hierarchy, and positioning
- Ability to turn audience insights into creative that converts
⭐ Bonus Points:
- Experience in CRO or landing page copy
- Understanding of SEO fundamentals
- Familiarity with A/B testing frameworks
Job Tags
Immediate start, Remote work,